The great leader of the Group’s development is Michele Ferrero. With the desire to make and create new products with state-of-the-art ideas, he has revolutionised the food habits of millions of consumers.Today many Ferrero products are “global”, in that they are sold everywhere. Ferrero is one of the largest confectionery groups in the world.

  • The consumer is always at the centre of our strategy.
  • This is a measure of Ferrero’s interest in consumer needs, and this is a key factor of the company’s success.
  • Ferrero also means caring about hygiene, the environment, social issues and the local communities where the company is present, as well as its own human resources.